In part four of my Mini-Series on the Benefits of Brand Monitoring, I discuss another important benefit of the trademark monitoring process: keeping tabs on the competition. Parts 1 through 3 (links are provided in Part 4) discuss the additional benefits of: identifying and dealing with infringers, addressing consumer reactions and competitor representations, and monitoring licensees? use of your trademarks. Read the full mini-series here: Mini-Series on the Benefits of Brand Monitoring ? Part 4 (Finale).
Jeff Fabian is the owner of Fabian, LLC, a boutique law firm that assists business owners in protecting their brands so that they can stay focused on running their businesses. Visit eTrademarkSolutions.com for more information, or follow Jeff on Twitter @jsfabian.
Source: http://etrademarksolutions.com/2011/09/mini-series-on-the-benefits-of-brand-monitoring/
drugs mojito mojito bill gates ray ban wayfarer ray ban wayfarer ceo
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.