Attacking The Crown Jewels: How To Protect Your Business Strategy ...

Smart Lemming Review

The SmartLemming.com recommends Attacking The Crown Jewels: How To Protect Your Business Strategy Against Competitive Threats for workers at any career stage. See the table and images below for specific ratings for each career stage and category relevance.

SmartLemming.com considers Attacking The Crown Jewels as a must-read book for people proactively managing their careers.

Ratings

• Books are rated on the following criteria: (1) Career stage; and (2) subject matter or ?categories,? using a scale of 1 to 4, with 4 being a ?must-read book.?
• If a book rates a ?4? for a Business Life book, then this means the book is must-read for workers looking to improve their business life skills.
• If a book rates a ?4? in the Senior Worker career stage, then this reflects that the book is a must-read for all senior workers or lower-level workers, who wish to become senior workers.

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Amazon.com Price: $7.89 (as of 2011-06-23 19:59:56 GMT) Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon.com at the time of purchase will apply to the purchase of this product.

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Attacking The Crown Jewels: How To Protect Your Business Strategy Against Competitive Threats
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	Manufacturer: BookSurge Publishing Customer Rating: List Price: $15.95 Sale Price: $7.89 Availibility: Usually ships in 24 hours Free Shipping Available Buy Now
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Product Description
Protect your crown jewels. Attack theirs. How do companies like Microsoft, Google and IBM protect themselves against strategic competitive threats and grow their revenue and profit at the same time? In this groundbreaking book, Silicon Valley veteran Phil Bookman reveals the strategy they use to divert their competitor's resources away from the product that threatens them. This book introduces the Strategic Competitive Defense Planning Process. Step-by-step instructions walk you through assessing competitive threats, selecting the ones to focus on strategically, and planning defenses against them. Worksheets and a case study help guide you through the process. Highlights include: The three key factors that determine which competitive threats are truly strategic. How to defend your strategy and build a new growth line of business. How to get another company to defend your strategy. How to protect your strategy with almost no investment. The eleven steps to assuring attack success.

Source: http://smartlemming.com/library/2011/06/23/attacking-the-crown-jewels-how-to-protect-your-business-strategy-against-competitive-threats/

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